Landing page concepts

Seven directions for the IEP SmartGoals site.

Each concept is a complete, working landing page built from the same content and brand palette — only the design language changes. Open any one to see it full-size; every page adapts to light and dark automatically.

New · 5 pages Baseline The whole site is built around one continuous progress line that fills as you scroll, with each section docked to it as a milestone. Includes real Product, About Us, FAQ and Contact pages — not just anchors. View concept → Command Deck Dark console aesthetic. Monospace accents, live-data panels, teal-on-navy. Reads as an operations tool. View concept → Teacher's Almanac Warm and editorial. Serif italics, ornamental rules, lilac paper. Reads as a trusted classroom companion. View concept → Data Sheet Ruled-paper grid, monospace labels, hairline borders. Reads as a clinical record-keeping instrument. View concept → Quiet Authority Restrained and institutional. Generous whitespace, minimal ornament, confident type. View concept → Structural Calm Systematic and gridded. Clear hierarchy, calm palette, everything in its place. View concept → Editorial Premium Magazine-led. Large display type, strong contrast, considered pacing. View concept →